Cristal Union: "Incentives to reduce emissions" (William Huet, Farming Operations Director)

'By the end of 2025, we plan to offer farmers a system of premiums to encourage them to control or reduce their emissions per tonne of beet. In order to encourage, you have to evaluate. The first assessment phase is coming to an end, and we now need to move on to the recovery phase," William Huet, Cristal Union's Farming Operations Director since 01/07/2025, told News Tank on 02/07/2025. "Since 2023, we have been raising farmers' awareness and helping them to adopt more virtuous practices. There have been changes in practices, particularly with regard to the use of nitrogen, which is the main factor in greenhouse gas emissions."

"Our framework, Cristal Vision Smart Sugar Beet, has been designed to give farmers a single framework to fit in. It is updated every year as new requirements arise: from the regulatory side, from the customer expectations, as well as those related to our CSR strategy. In 2015, standards did not include regenerative agriculture, which consists of developing agro-ecological practices aimed in particular at soil conservation, water resource management and…